Millions of people across the world will switch off their lights for an hour on 29 March 2014, Saturday at 8:30 pm to raise awareness for the wonderful planet we share and live in. Earth Hour is a worldwide grassroots movement uniting people to protect the planet, and is organised by WWF. Engaging a massive mainstream community on a broad range of environmental issues, Earth Hour was famously started as a lights-off event in Sydney, Australia in 2007. Since then it has grown to engage more than 7000 cities and towns worldwide, and the one-hour event continues to remain the key driver of the now larger movement. India has been a part of this wonderful initiative since 2009. Read more.
Earth Hour aims to encourage an interconnected global community to share the opportunities and challenges of creating a sustainable world. The first thing anyone can do to get involved is to turn off their lights on Saturday. But there’s much, much more. Earth Hour’s full ambition is for people to take action beyond the hour. Whether it’s supporting a crowdfunding or crowdsourcing campaign on www.earthhour.org or getting involved in Earth Hour campaigns in their own country, or starting the movement in their own community, the vision is always to do more, so make the light switch the beginning of your journey. Click here to have a look at the Earth Hour starting kit.
An all-new digital crowdfunding and crowdsourcing platform for the planet has been launched this year – Earth Hour Blue, to capture the power of the crowd and engage people around the world beyond the lights out event. The crowdfunding section of the platform allows participants to financially support and deliver positive, tangible changes to the environment and communities all over the world. Individuals can also use Earth Hour Blue’s crowdsourcing platform, which will call for people to add their voice to some of the biggest environmental campaigns across the world.
Click here to get a more succinct sketch on joining the Earth Hour.
Click here to know how organisations and corporates can contribute to the movement.
Earth Hour is more than annual event – it is a movement that culminates in an hour of inspiration across the world. Join us in this celebration! We might be from different cities or different countries, but we do share the same planet…